Hanes

Hanes underwear is an American original. Everyone knows the name and probably every guy has Hanes men's underwear, socks, or undershirts. The Hanes brand is popular for very simple reasons: it's a great value, their underwear is comfortable, the fabrics are quality, and the styles are classic.

Unique to the Hanes menswear is their Hanes ComfortSoft waistband. This waistband doesn't bite or dig in. Rather, it's extremely comfortable to wear because the elastic is wrapped in a very soft cotton. The result is a waistband you don't even think about all day. The ComfortSoft waistband can be found on Hanes boxers, boxer briefs, and briefs. Continuing with the ComfortSoft name, Hanes clothing now offers ComfortSoft undershirts, too. Their breathable and soft all cotton T-shirt line includes the basic Hanes silhouettes. Hanes crewneck T-shirts may be the most popular, but you can also find Hanes v-necks, tanks, and a-shirts.

Hanes underwear is the king when it comes to solving a simple problem in a big way. Just look at their tagless program. For years, we have all suffered the annoyance and irritation of a tag at our necks — it either stuck out or scratched us along our collar line. Then, Hanes came out with their tagless tops and bottoms. Changing those tags to printed or embossed information on the inside of the garment became an "aha" moment for many. So today, most people think of tagless clothes when they think of Hanes clothing.

A key to shopping for Hanes underwear is understanding their menswear. First, consider their classic underwear which is just that: classic. Comfortable, cool and made in all cotton, this underwear is now tagless and sporting the ComfortSoft qualities as well. Hanes Men's Classics underwear is always the most comfortable and of premium quality. Next, the Hanes Tagless collection consists of tops and bottoms without any tags. As Hanes likes to tout, they ditched the itch. And finally, the Comfort Flex collection of underwear. This line is mostly bottoms such as Hanes briefs, boxers, and boxer briefs, but all have a comfort waistband that moves with you and won't pinch or bind. Hanes' men's contour pouch underwear and sports performance underwear are popular choices for men everywhere.

The marketing strategy of multi-packs by Hanes clothing also needs to be stressed. They understand that men and the women who shop for them like to buy in bulk. Why sit in a store and count out how many you want? Instead, grab a 3 pack or 4 pack of Hanes underwear. In fact, Hanes has made it even more simple where you can buy a week's worth of underwear in their 7 packs. At HisRoom, we get the pack mentality too. We go out of our way to offer many men's multi-pack underwear solutions.

Hanes is an underwear category leader with more than half of America owning at least one Hanes product. It has become number one by focusing on comfort, fit, and durability.