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Adam is a contemporary underwear and sportswear concept for men and women. Originally launched in the spring of 2004 as a modern underwear and t-shirt company, adam+eve has since evolved into a casual yet luxurious sportswear line. Many of the items in this product line are designed to be appealing to both men and women; a unisex look that is very hot today. All designs are constructed of fine pima cotton and are noted for their comfort, as well as trendy, simple designs. The line has become a favorite with celebrities, including Jennifer Aniston, Brad Pitt, Courtney Cox, Nicole Kidman, Jessica Simpson, Nick Lachey, Iman, David Bowie and Ricky Martin. The adam+eve line is popular at HerRoom and HisRoom. The line is also available in over 125 retail stores in 8 countries.

Founder Adam Lippes, 32, was born in Buffalo, NY and attended Cornell University, where he graduated with a degree in psychology; and the American University in Paris, where he studied art history and architecture. Moving to NYC after school, he began his career in fashion at Polo/Ralph Lauren. In 1997, he joined Oscar de la Renta, eventually becoming that company's Worldwide Creative Director. Adam Lippes was the youngest person ever to hold this position at a leading international design house. Working at Oscar de la Renta from 1997 to 2004, Lippes was involved in various aspects of the business, including designing, editing, licensing, sourcing, marketing and business development. His talents are well recognized in the fashion industry, and he is renowned for his ability to conceptualize and execute a creative vision.