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You've worn socks before, yes? Well, you have, and then again you haven't. You've worn mens socks, but you've never known the overwhelmingly satisfying sensation of stepping into a pair of Patherella socks. The fabric and make come together to create the unequivocal response in your mind that "THIS is what a sock should be." People the world over have experienced this moment for over 70 years.

Pantherella, based in Leicester, England, has been around for generations and has been setting the curve for the industry all along the way.  In the 1930's, they defied the normative practice of producing bulky, boring men's socks by creating lightweight hosiery for men. Socks at the time were made for utility, and were not paritcularly outstanding in that narrow regard. The lighter-weight socks were not only much more comfortable, but provided better ease of movement thanks to the reduced bulk. The line was an instant success and today enjoys a top market position around the world. Pantherella has long been considered the finest producer of socks in the world thanks to this and other innovations through the years, such as the hand-linked toe seam.

The Pantherella line offers their exceptional dress socks in either a more contemporary mid-calf height, or the traditional over the calf. All of Pantherella's scrupulously appropriate dress socks are fine-gauge wool socks in solids and patterns in either a rib-knit or smooth knit. Pantherella's cotton casual sock line is perfect for sportier, more relaxed wear and includes Pantherella's take on the colorfully inventive, traditional argyle pattern socks. Cotton lisle socks in various lengths, including long anklets and over the calf styles. Regardless of style or material, all Pantherella socks are hand-finished with their hallmark hand-linked toe seam.

Using specialized machinery and manufacturing techniques, Pantherella socks are seamless for a smooth, clean look and feel. All of their products are rigorously tested for tension, stretch and shrink resistance. In spite of all of its history, Pantherella is very much in the modern world, coming out with new collections every year, and managing with each new introduction to satisfy their life-long clientele while winning over new devotees. Pantherella's adherence to integrating longstanding tradition and heritage with cutting edge methods and tastes is perhaps most tellingly demonstrated in the fact that they are still based at the company's original site, but their manufacturing techniques and machinery are constantly updated, and usually ahead of competitors. Everything in spirit and execution remains the same as it always was since founder Louis Goldschmidt had the first revolutionary knitting machine created to match his ambition. It seems only natural- when your goal is to be the best you have to find ways to marry what has always worked with the changing rules of the game.

Pantherella Fine English Socks enjoy a well-deserved reputation for quality around the world. Customers rave about them, saying they're like walking on a cloud and the most comfortable socks they've ever worn. Don't take our word for it--try a pair and ask your feet.


© 2014 Andra Group, LP - Friday, December 19, 2014 (A2).