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Most of us know New Balance as a market leader in athletic performance footwear, and, while there's a big difference between what you expect from your underwear and what you expect from your shoes, the same things that have kept New Balance ahead of the pack and a respected name in footwear for over one hundred years apply to everything they make. New Balance was founded in the early 1900's as an arch support manufacturer. Laborers spent long hours on their feet, and because of inadequte support they suffered from unnecessary foot and back pain. So, right from the start, New Balance has defined themselves as a company dedicated to improving comfort and reducing unnecessary problems through the latest materials and research available. In 1960 New Balance would become the first athletic show company to produce shoes in widths, which once again showed them to be a company that made products for people, instead of just making products. Over the decades, New Balance has taken the same performance-oriented approach to an expanded line of products, including men's underwear and activewear. The hard-working high-tech product line includes performance trunks and boxer briefs as well as compression tanks and tees.

All of New Balance's underwear features innovative fabrics, attractive styling and wearable colors. The revolution of performance fabrics, especially in the underwear market, has radically changed what men look for and expect from their underwear. The high-tech performance fabrics that New Balance uses to make their boxer briefs and trunks offer compression as well as breathable moisture management. They mold to your body for a perfect fit. Ergonomic seam design allows for comfort and ease of movement.  Performance trunks, featuring light to medium compression, provide needed support. Many of the New Balance boxer brief and trunk options come in packs, with 2 pairs of performance fabric New Balance underwear to a pack.

New Balance compression t-shirts, which are sold in two-packs, come in crew neck and vee-neck styles. They're versatile enough to be worn as both undershirts and workout wear.  The compression tank is lightweight and well-made, with wicking properties and a snug, body-hugging fit. Most New balance styles range in size from small to 2XL.

New Balance has built their reputation on creating products that are designed around people, and now they've taken that same approach to underwear. Making boxer briefs and trunks based on what the wearer needs and what can be done to benefit the wearer that wouldn't be possible without New Balance products gives New Balance underwear the fit and performance that you can't find from your average boxer briefs and trunks. If you're one of the millions that has laced up a pair of New Balance since you were old enough to walk, or relies on them to help you deliver your best performance out on the trail or on the track, then you should give their underwear a try.

As more of us take up exercise and health-conscious activities, New Balance has grown substantially. Worldwide sales have exploded. The New Balance brand now includes other well-respected lines such as Brine, Dunham, PF-Flyers and Warrior. The company remains committed to innovation in design and fabrication that will continue to enhance performance and comfort in activewear.


© 2014 Andra Group, LP - Monday, September 01, 2014 (A2).